Tuesday, 4 December 2012

Class feedback


CLASS COMMENTS – GENERAL COMMENTS THAT APPLY TO ALL – December 3rd 2012
Lack of blogging – and relevant blogging that really shows that your research has contributed to your planning is an issue. For example the theory being applied Goodwin should have been mentioned more than once across your blogs, you should have analyses video and used screen shots in the same why that I did with the Trey Songz video and explain how they fit with Goodwin. If they don’t fit consider why they are going against these conventions that Goodwin has listed.
What elements of Godwin have you incorporated in to your music video planning and why? Also it you are subverting these convention or incorporated intextuality explain why.
Adorno and Horkheimer explain the relevance of having this knowledge on how the industry works. Is your artist unique or just another product of the ‘sausage machine’ that is the music industry?
Record Label research – who is your artist signed to and why. Consider the differences between Major and Independent Record Labels some Majors own smaller labels what effect does the record label have on your artist?
You should all have recce shoots – (pictures of possible location and not ones taken off of the internet, you need to perform reconnaissance to see if where you want to film is feasible)
Album cover article and De-commodification article lots of you are still missing this – and also the relevance of placing the articles in their context. They should get you thinking about your digipaks and the design of them. Who still buys CDs? Why would someone make the effort to pick up your digipak from the shelf when they could probably down load it and copy the video from YouTube – don’t become complacent that this is just a design task you need to show that you are contemporary media students living in a digital age where the decommodification of CDs is a very real issue.
Many of you haven’t even commented on the feedback you got from Leanne, it takes hours to mark blogs and you are making a mockery of teachers efforts when you don’t even action the feedback that you’ve been given.
Frankly – with the marjority of you due to lack of work on your blog, I can’t really see what you have done during class time and for independent study.
Journal posts aren’t just a narrative of what you have done, but what you have done and why, it should provide reflective commentary on your work – so we are able to see the workings of the group – also these aren’t shared posts you don your own journal.
BIGGEST BUG BEAR – DO NOT COPY AND PASTE FROM THE INTERNET AND DO NOT COPY AND PASTE FROM EACHOTHER! This shows now ingenuity or any level of impendent work, and frankly is become boring reading the same thing over and over again.Copying and pasting from Wikipedia doesn’t constitute as research what it actual mean is that ‘I’m lazy’. You should be referencing where you are copying and pasting from and commenting on what knowledge you have gained and how this contribute to your project or even better read the research on the internet put it in your own words and reference where you got your knowledge from.
There is a lack of detailed Music Video analyses you should have initially had video that showed that you understand the conventions of music videos and also music video of the genre you are working in. You should be referring Goodwin and also using screen shots.

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